Author Archives: Cindy Hovig

The Difference Between Profit and Cash – Why It Matters

profit and cash seesaw

You look at your reports and see that the business made money. Sales are up. Work is getting done. But at the same time, the bank account feels lower than expected. Bills need to be paid. Payroll is around the corner. You start wondering how both things can be true at once. It usually comes […]

Looking at the Numbers but Still Feeling Unsure

cliff feeling unsure

A lot of business owners look at their financial reports and still think: “I’m not totally sure what I should be looking at.” They are being proactive about looking at the numbers, but still feel unsure.  Having access to the numbers and understanding what they are actually saying are two different things. That’s where many […]

You Don’t Need More Financial Reports -You Need to Understand Them

more reports globe

Most business owners don’t wake up thinking, “I really wish I had more reports.” They want to understand the reports they already have and use them to make better decisions about where the business is going. We worked with a client who brought us messy books. Once we cleaned everything up, they finally had accurate […]

Clean Books Aren’t Enough for Good Business Decisions

clean books window

Early on, I thought clean books were the goal. I remember the feeling I would get when everything was tied out: all accounts reconciled, all transactions categorized properly, everything clean. Like I had done the job right. And for a while, I believed that was the finish line. A lot of business owners still believe […]

What Comes After Understanding Your Numbers

understanding your numbers

If you have ever looked at your financial reports and thought, “I know these numbers matter, but I’m not sure what they’re telling me,” you are not alone. Understanding your numbers is crucial for making informed decisions. In What Your Numbers Are Trying to Tell You (But Often Don’t), we explored why business owners often […]

What Does an Outsourced Controller Do?

outsourced controller

If you run a construction company, chances are “accounting” feels like one big bucket. Bills get paid. Payroll runs. Jobs get invoiced. Reports show up. So everything must be fine, right? For many growing construction businesses, that is where things quietly start to go sideways. As revenue grows and more jobs are running at the […]

What is the Difference Between Direct Costs and Overhead?

plants gross profit vs overhead

When you’re running a service-based business, such as a construction company, understanding your numbers isn’t just about paying taxes; it’s also about managing your finances effectively. It’s about unlocking clarity, making better decisions, and building a business that’s as strong behind the scenes as it is in front of customers. One of the most important […]

Five Steps to Take Control of Your Business Debt

control business debt ladder

Business debt can feel overwhelming. Even if your business income is higher than ever, the thought of looming payments, high interest rates, and upcoming due dates can keep you up at night. Many business owners worry that no matter how hard they work, debt will always be there in the background. The good news is […]

Why In-Person Connections Still Matter In Business 

in-person connections

Recently, I had the joy of celebrating a big milestone with one of our long-time clients. It was their 10-year business anniversary. We have been working together for nine of those years, so joining in their celebration felt extra special. Walking into the party, I wasn’t sure if I would recognize them right away. After […]

Going Beyond Traditional Bookkeeping 

beyond traditional bookkeeping

Bookkeeping is more than it used to be. Recording transactions and reconciling accounts are important, but is simply looking backward enough to help your business grow? More than 15 years ago, I selected Beyond Balanced Books as our business name. I was ready to take a leap into uncharted territory, to go beyond traditional bookkeeping […]